Amperity

Amperity is the leading Customer Data Cloud for consumer brands, built to unify, analyze, and activate customer data at scale. By resolving customer identities across all touchpoints — online, offline, in-store, and digital — Amperity creates complete customer profiles that power smarter marketing.

The Amperity + Vibe integration enables brands to send high-quality, first-party audience segments directly from Amperity into Vibe's self-serve CTV platform. Activate your most valuable customers — VIPs, lapsed buyers, recent purchasers, or custom segments — and reach them on the biggest screen in the home with precision and confidence.

1. Build your audience in Amperity — Use Amperity's segment builder to create any audience based on purchase history, loyalty status, demographics, or behavioral data.
2. Connect to Vibe — Authenticate the Amperity integration from the Vibe marketplace using your Vibe account credentials.
3. Sync your audience — Select the Vibe destination in Amperity and map your segment. Amperity will sync hashed customer identifiers (email addresses) directly to Vibe.
4. Activate on CTV — Your audience appears in Vibe and is ready to target in your CTV campaigns — no manual file uploads or data transfers required.